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Oxo in the Antarctic - Captain Scott polar expedition
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Oxo in the Antarctic - Captain Scott polar expedition
Advertisement for Oxo showing members of the ill-fated Captain Scott polar expedition to the South Pole enjoying an 11 o clock cup of OXO on board the Terra Nova. The advert features a photograph from Captin Scott and goes on to say, All who value stamina should follow the lead of those who have made diet a special study and drink Oxo. Date: 1912
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Advertisements Adverts Antarctic Antarctica Cold Exploration Explorers Nova Polar Pole Scott Supplies Terra
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Amidst the harsh and unforgiving landscape of the Antarctic, the members of Captain Robert Falcon Scott's ill-fated polar expedition to the South Pole found solace in their daily routine, including their evening 11 o'clock cup of Oxo. This photograph, taken aboard the Terra Nova in 1912, captures the determination and resilience of the explorers as they prepared for another day of grueling conditions. The expedition, which aimed to reach the geographic South Pole, was a testament to human endurance and the importance of proper nutrition in extreme environments. The explorers, who faced treacherous ice, sub-zero temperatures, and limited food supplies, made diet a special study to ensure they maintained their strength and stamina. Oxo, a popular cube-based stock, was a staple in their diet. Its rich, savory flavor added depth to their monotonous meals, providing a small comfort in the midst of the harsh conditions. The explorers' reliance on Oxo during their journey underscores its reputation as a reliable source of nourishment, even in the most challenging circumstances. As we admire the courage and determination of these early explorers, we are reminded of the importance of fueling our bodies with the right nutrients, especially during times of physical and mental strain. The photograph serves as a testament to the enduring power of a simple cup of hot beverage, and the role it can play in sustaining us, no matter the conditions.
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