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Rosepetal Fag-Ends

Rosepetal Fag-Ends


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Rosepetal Fag-Ends

Cigarettes Primerose from the Regie Francaise (French state tobacco monopoly) - tipped with rosepetals to appeal to the fashionable lady

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 4345822

© Mary Evans Picture Library 2015 - https://copyrighthub.org/s0/hub1/creation/maryevans/MaryEvansPictureID/10183914

Appeal Cigarettes Ends Francaise Monopoly Tipped Tobacco 1929 Fashionable Rose Petal


EDITORS COMMENTS
Step back in time to the elegant world of 1920s France with this advertisement for Rosepetal Fag-Ends, or Cigarettes Primerose, from the Regie Francaise, the French state tobacco monopoly. The image showcases a fashionable lady, dressed in the height of 1920s fashion, delicately holding a single cigarette tipped with a beautiful rose petal. The use of rose petals was a marketing innovation aimed at appealing to the fashion-conscious women of the time, who desired to add a touch of elegance and sophistication to their smoking habits. The Regie Francaise, as the French state tobacco monopoly, held a near-complete control over the tobacco industry in France during this period. This advertisement, with its intricate design and subtle messaging, is a testament to the marketing prowess of the company. The use of the term "fag-ends" in the title refers to the filtered ends of cigarettes, which were becoming increasingly popular during this era. The advertisement also highlights the historical significance of smoking in French culture during the 1920s. Smoking was a social activity, and cigarettes were often used as status symbols. The fashionable set, including women, were often seen smoking in public places, and smoking etiquette was an essential aspect of social graces. This advertisement is not only a fascinating glimpse into the past but also a beautiful work of art in its own right. The intricate detailing, the use of color, and the elegant composition all come together to create a captivating image that transports us to a bygone era. Whether you're a history buff, a collector of vintage advertisements, or simply someone who appreciates the art of advertising, this print is sure to be a welcome addition to your collection.

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