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Food and Beverage. Big Brewery Van Velsen, Belgium. Poster by Armand Rassenfosse, Belgium
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Food and Beverage. Big Brewery Van Velsen, Belgium. Poster by Armand Rassenfosse, Belgium
3434525 Food and Beverage. Big Brewery Van Velsen, Belgium. Poster by Armand Rassenfosse, Belgium, c.1890 (poster) by Rassenfosse, Armand (1862-1934); (add.info.: Coll. Part. Food and Beverage. Big Brewery Van Velsen, Belgium. Poster by Armand Rassenfosse, Belgium, ca 1890.); Photo eCCI; Belgian, out of copyright
Media ID 23628202
© CCI / Bridgeman Images
Alcool Armand Rassenfosse Beer Benelux Biere Boisson Jugendstil Mzposter Restaurant Secession
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EDITORS COMMENTS
This vintage poster, titled "Food and Beverage. Big Brewery Van Velsen, Belgium" created by the talented Belgian artist Armand Rassenfosse in 1890, transports us back to a time when art and advertising seamlessly merged. The poster showcases the vibrant Art Nouveau style that was prevalent during this era. The image depicts a bustling scene outside the renowned Big Brewery Van Velsen in Belgium. With its intricate details and rich colors, Rassenfosse's illustration captures the essence of indulgence and conviviality associated with food and drink. The prominent beer jug at the center serves as a focal point, symbolizing both craftsmanship and enjoyment. Rassenfosse skillfully incorporates elements of Jugendstil design into his artwork, evident in the flowing lines and organic forms that surround the main subject. This artistic choice adds an elegant touch to an otherwise commercial piece. As we admire this remarkable print today, it not only reminds us of Belgium's proud brewing heritage but also offers a glimpse into a bygone era where artistry played an integral role in promoting businesses. This particular work exemplifies how artists like Rassenfosse were able to elevate everyday products through their creative vision. Thanks to Bridgeman Images' preservation efforts, we can still appreciate this masterpiece from over a century ago. It serves as a testament to both Rassenfosse's talent as an artist and his contribution to the world of advertising during one of Europe's most exciting artistic movements – Secessionism.
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